Upon checking into W Hotels Hong Kong, guests would be presented this limited edition, high end welcome kit. This keepsake packaging was developed with these factors in mind:
- protection of contents
- maintain information including logo, list of contents, and theme expression
- marketability in travel magazines and the hotel's website
- easy consumer accessibility to the product
- compact footprint for small rooms and small suitcases
- maintain this very identifiable brand
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The region of Hong Kong and design elements of the hotel’s interior are the inspiration for the kit’s exterior design. The laser engraving and raised laser cut pieces, evoke a topographical-like perspective of the hills and mountains in the region. The petal shapes mimic shapes within the hotel’s design.
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Upon opening the cover, the guest is welcomed with a removable greeting card and information on the contents of the kit on the back. The selection of tea offered come from different providence's in China to be enjoyed during their stay and back home after their travels.
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Both sides slide out like a drawer each holding a set of items to drink the accompanying tea with, and travel chopsticks that disassemble to bring on food adventures during their stay.
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